An eye-opening awareness to clean drinkable water accessibility. A critical issue for the stakeholders to care about.

IUwash program collaborates with many stakeholders to open their eyes to raise awareness and understanding of their bold roles in the critical importance of accessing drinkable clean water for millions of Indonesian people that leads to the national health condition.

However, communicating general ideas and in-depth information about clean water and sanitation to stakeholders, regulation makers, and the public takes a lot of work. Enticing their interest and attention to this issue was urgently important because they could provide easy access to drinkable water to the public. Therefore, IUWASH needs tools to communicate its programs, so they create animation videos.

Enticing their interest and attention to this issue was essential to providing the public with easy access to drinkable water. We developed motion graphics with a casual narrative concept to make this complex and dense knowledge become a piece of accessible and engaging information.

After collecting the information and reformatting it into scrip, we carefully thought the storyline out over many discussions with the expert to get the correct data, flow, and specific aspects of clean water and sanitation for the public.

The expert inspected and observed each visual asset to get the best representation of a clean water and sanitation environment. Creating a sequel motion graphic video was the right decision to keep the information exciting and hold the viewer’s time watching and listening to the urgent topic many seem to overlook…see more artwork