KPAN – Komisi Penanggulangan AIDS Nasional

Awareness campaign for field and factory workers to use a condom to reduce HIV/AIDS spreading. Research has shown most men working in those areas were ignorant of the possibility of HIV/AIDS contamination because of their lifestyle. Which will lead to the spreading to a wider group of people (wives and children). The campaign awareness specifically targeted men as the main audience…see case study

  • Brochure with general information to be sent to a directed recipient.
  • Calendar is an effective tool to keep the program and activity information easily accessible.
  • Few of daily fashion attributes as self statements of their support to the cause.
  • Series of banners as communication tools to inform and educate the community in workshops or training sessions.
  • Brochure and program profile as support communication tools in workshops and trainings.
  • Custom icons to visually symbolize suggested safe ways to avoid contamination.
  • A few daily useful items as a tool for constant reminders of the issue.
  • Specific poster to suit targeted male workers in factories and fields in remote areas.
  • Series of leaflets as support tools in community workshops and trainings to raise awareness.
  • Posters and flyers are to be displayed at the community clinics for education and socialization purposes.
  • Series of banners to suit different audiences and purposes.
  • A notebook is provided to the facilitator or consultant to document any input, ideas, and information.
  • A series of posters and flyers were displayed in specific spots to speak to its target audience.
  • A series of posters were created to communicate the message to different target audiences.
  • Poster to influence men working in the field and factory to be faithful to the family.
  • T-shirt to promote the message.
  • Raise awareness T-shirts to promote the program.
  • CDs of songs typically Dangdut were developed to send messages of the program to the marginal community.